Alongwith If you are interested in finding new opportunities or prospects from your local then the website is the perfect platform. However, the LinkedIn Search option will help you with that. It also has an advanced search option using which you can find the prospects from certain geographic locations and helps to find out who is working in which company and where. LinkedIn provides all those options. You can make a contact with them directly or else can use LinkedIn to bridge the strong foundation with them.
Moreover The news option provides one to know about what the people are talking about in the local. Using the search option you can even filter the topic that you are interested in and can check what the people are looking for in the local like service, product or else anything. If that search matches your business then you can go ahead and contact them.
Furthermore Social Media has millions of groups and all that groups have some reasonable amount of members. So, in that groups, check whether any group is there for the local market which you are going to target. If it is there then try to take advantage of this group. See what kind of discussions are going out in that region and see who is the top influencer in that group. Try to make a hot discussion which people might be interested. This helps you to attract them. Never post about any topic which is related to your business at the beginning of your group joining because people will think that you have joined the group for marketing purposes. You can use the Linkedin message option to send a message related to your business.
In a result having the skills in your Social Media profile provides you with great advantages. In addition when someone searches for the local service through Social Media and if your service matches their need then there is more of a chance of getting that business. Make sure that you have mentioned your local town and skills correctly in your Linkedin profile.